Since 2002, Belltown store Ian has been offering lux, modern clothing from some of the best contemporary and independent fashion designers in the US and abroad. The store is unique in that the full line of each designer is available through the seasons, which gives customers a chance to learn about the concepts and vision behind the apparel they purchase and the designers they support.
Weber Thompson’s interior design team held this in mind when they designed the store’s new retail space on the ground floor of Viktoria. Previously located just a few doors down, Ian’s owners were eager to build out a fresh shop in a brand new building, without relocating neighborhoods, or even moving to a new block.
The resulting design is bright and airy and utilizes elements from the previous shop. Fixtures were reconfigured and reworked to better display products and fit the layout of the new store. A central counter and fitting room element made of reclaimed wood provides a visual anchor in the center of the room. Lightly finished, the wood is paired with raw steel, clean white walls, and a polished concrete floor. This combination of materials reinforces the understated, yet modern aesthetic that keeps Ian’s customers coming back for more.